Reach your EXACT TARGET MARKET on the web through your customers favorite way to consume content. Display your ad on thousands of the web’s most recognized and popular websites, local and national news sites. internet games, apps and social media sites. and relevant articles to your products or service! Programmatic display advertising allows you to hone in on specific consumers that fit the mold of your target audience and delivers a cost-effective marketing campaign. Target using demographic targeting with users based on their age, gender, HHI, career, and ethnicity. Behavioral targeting targets consumers based on their search, click and web browsing history. Target consumers with Content Targeting based on the kinds of sites and content they’re visiting. Geo Target users based on radius, zip, city, county, DMA, state and more. Putting a frequency cap will limit the number of times a user can see your ad. Day parting will segment your ads to your key consumers at a time when they’re most likely to buy.

Quality targeting based on user location data with the evolution of mobile technology, the ability to reach customers at the right place and with the right message has changed the face of marketing. Micro-Proximity targeting uses technology that can pinpoint a consumer’s indoor location to within a few feet. and that creates a world of opportunity for consumer engagement. Micro-Proximity targeting allows you to send real-time, relevant ads to consumers with micro-location-based marketing. Strategies include location targeting where you reach consumers while they’re at specific locations, stores, offices, etc. Conquest targeting includes reaching consumers while they’re visiting your competitors locations. Area targeting can bring potential customers in or ask them to come back when they’re nearby. Activity & Interest targeting reaches consumers based on category of store they’re in, like coffee shops, banks, bars, restaurants, retail stores, etc. We utilize High Quality Data that is always fresh and updated in real time, for precise targeting, allowing you to reach the right people at the right time. Precise real-time location data requires a minimum of 4 decimal places, ~10 meters: Outside a small venue or coffee shop. Our technology uses 5 decimal place precision allowing us to accurately target small venues with precision as 5 Decimal Places = ~1 meter: Accurately located inside a small venue or coffee shop. “Geo Fencing” technology truncates the coordinates down to 2-3 decimals: 3 Decimal Places = ~100 meters: Football field away from the target venue, 2 Decimal Places = ~1,000 meters: Over 1KM away from your target venue.

Think of IP Targeting as direct mail for the internet. IP Targeting is the process of focusing digital advertising to specific households based on their Internet Protocol (IP) address. IP Targeting works without cookies and unlike cookies, IP addresses cannot be deleted or blocked. You are able to stay connected to every target every time they go online and visit websites that display ads. Current Customer Activation: Exact List to IP Match occurs when you provide us with your client database (First Name, Last Name, Address & Zip Code) and we use patented technology to match that list to the individual household (or business) IP addresses. We average a 50% match from database with a database minimum of at least 5,000. ‘Matchback’ Sales Attribution is when we can directly match the people you sold products to with the people who saw your ad by giving us the addresses of your purchasers. New Mover Segment reaches people who have just moved into their new home, complied from Self-Reported COA (Change of Address), Utility Hook-Ups, Telephone Connects, and Deed Data. Our system refreshes twice daily and records are removed after 60-days. Pre-mover Segments reach people who have recently listed their homes on the market. Our data is compiled from a multitude of “Homes for Sale” (newspaper and online) and “For Sale By Owner” (local newspaper and digital) listings.

Native advertising is a form of paid media where the ad experience follows the natural form and function of the user experience in which it is placed. Native content is viewed as Editorial, which is the utmost trustworthy. Sponsored Content will sit in the 4th position down or at the end of an article with a highlighted background and will link directly to your website, hosted video or a designated landing page.

Native Advertising uses a brand’s most compelling visual content and makes it look and feel like the content on a given website. Your native ads will look like they are part of the website, contributing to the overall site content. Your Native Advertising will be seen exclusively on Premium Publisher sites, such as foodgawker, USA Today Sports, Saveur, Parade, Radar Online, Elite Daily, bon appetit, Thrill On, College Humor, CBS Sports online and more! Content targeting includes Auto, Business, Entertainment, Food, Home, Men’s Fashion, News, Sports, Travel, Women’s Fashion, & Technology.

Video is the fastest growing digital ad format today. Averaging 3X more clicks than all other ad formats, it is also the top performing format. Video is positioned within New Times featured articles and are viewable on desktop, tablet and mobile. It is 100% viewable as your ad will only play when it is 100% viewable by the user. Video appears when user scrolls down page and disappears once video finishes playing. Audio engages when user’s mouse hovers over video.

Expand audience segments that include other devices in household and/or audience members with the same demographic and behavioral attributes. We will place a pixel on your website that generates a profile of who your site visitors are and we will build a look-a-like audience based on that data. Building the audience takes 30-60 days after a pixel is placed. Minimum 30,000 uniques in 30 day period.