External Links

External Links are hyperlinks that point at (target) any domain other than the domain the link exists on (source). In layman’s terms, if another website links to you, this is considered an external link to your site. Similarly, if you link out to another...

Consumer citations are the future of local SEO

What are citations, and how do they impact local SEO? Columnist Julian Connors explains in this beginner-level local search column. In the world of search engine optimization (SEO), a citation is a direct mention of a specific brand within an online platform. Some of...

What You Need to Know About Accelerated Mobile Pages (AMPs)

You may have heard the term “AMPs” thrown around lately. What exactly are Accelerated Mobile Pages, what do they mean for search, and how can you prepare for it all? In this week’s British Whiteboard Friday, Will Critchlow and Tom Anthony of...

A Simple Explanation Of ‘The Internet Of Things’

By: Jacob Morgan http://www.forbes.com/sites/jacobmorgan/2014/05/13/simple-explanation-internet-things-that-anyone-can-understand/#4d248e956828 The “Internet of things” (IoT) is becoming an increasingly growing topic of conversation both in the workplace...

Misunderstood Metrics: Time on Page / Session Duration

Misunderstood Metrics: Time on Page / Session Duration How can the Average Session Duration be less than the Average Time on Page? In Google Analytics, seeing how long people stayed on your site or on individual pages is not as obvious as it first appears. This...